The Coffee Bean & Tea Leaf is getting into the St. Patrick's Day spirit with its new Minty Matcha Ice Blended drink.
Perfect for St. Patrick's Day and into the spring season, the new Minty Matcha Ice Blended drink is a refreshing option for the warm weather days ahead. The new puts a seasonal twist on the brand's classic Matcha drink by adding handcrafted mint whipped cream on top. The result is a bright green beverage that's nearly overflowing with whipped cream topping. As the brand puts it, "With more enhanced, brighter matcha flavor than ever before, it's a great way to kick off your day or enjoy as a refreshing afternoon pick-me-up."
The new Minty Matcha Ice Blended drink is available now from participating Coffee Bean & Tea Leaf locations systemwide, but only for a limited time.
Paddy's Day Matcha Drinks
The Coffee Bean & Tea Leaf Has a New Minty Matcha Ice Blended Drink
Trend Themes
1. Seasonal Flavor Innovation - The introduction of the Minty Matcha Ice Blended drink capitalizes on seasonal trends to create unique beverage offerings.
2. Customized Whipped Cream Trends - The handcrafted mint whipped cream topping sets a trend for personalized and artisanal touch in beverage creations.
3. Bright Green Beverage Craze - The visually striking bright green hue of the Minty Matcha Ice Blended sparks a trend for eye-catching and Instagram-worthy drinks.
Industry Implications
1. Beverage Industry - The Beverage Industry can explore customizable seasonal offerings to attract consumers looking for unique drink experiences.
2. Foodservice Sector - The Foodservice Sector may find opportunities in incorporating artisanal whipped cream variations to elevate traditional menu items.
3. Hospitality Market - The Hospitality Market could benefit from incorporating visually appealing and photogenic beverages to enhance customer experiences and social media presence.