Mindsail is a multipurpose iPhone app that offers to help Millennials improve themselves in a variety of ways. The app includes both stage-based training programs and small scale "Moodboosts" designed to target and address specific moods on the spot.
Mindsail's programs give its users insights into their own behaviors and psyches, ultimately supplying them with tools to foster personal growth. There are over 800 sessions available through the app, but tools that can be found in them include meditations, breathing exercises, visualizations, and affirmations.
Moodboosts are unique to Mindsail, as the bite-sized sessions are designed for use while on the go. The app recommends these five minute programs to calm nerves before an important work meeting or a date or to turn one's mind to positive thoughts before going to sleep.
Millennial Self-Help Apps
Mindsail's Mindfulness and Wellness Training is Aimed at Millennials
Trend Themes
1. Mindfulness Training Apps - Developing personal growth tools through meditation, visualization, and affirmation for the millennial market.
2. On-demand Wellness Apps - Offering bite-sized training programs to help users address specific moods and situations throughout their day.
3. Personalized Self-help Apps - Providing insights into individual behaviors and psyches alongside training programs for targeted personal development.
Industry Implications
1. Mobile App Development - Opportunity to create insights-based and bite-sized training apps focused on boosting personal wellness.
2. Mental Health & Wellness - Collaboration with mobile app developers to develop personalized and targeted tools to supplement professional services.
3. Consumer Technology - Developing unique personal growth tools on platforms like iPhones to cater to the mobile generation’s demand for on-demand wellness options.