The Milk Bar Sampler is a holiday-ready bundle spotlighting best-selling products from Momofuku's Milk Bar. The sampler pack includes a 3-pack of Milk Bar's rainbow-vanilla B'Day Cake Truffles, a 3-pack of the Chocolate B'Day Cake Truffles along with 6 assorted cookies in varying flavors. Additionally, the bundle includes a single slice of Milk Bar pie and is sold with a collectible tin container.
Known for its decadent treat selection, Momofuku's Milk Bar can be across the popular restaurant's many locations and is known for both its ready-to-eat desserts and convenient at-home baking kits. With more consumers social distancing this holiday as a result of COVID-19 and restaurant closures, branded bundles like this one a great way to support a business while also sampling a selection of key products.
Restaurant-Branded Dessert Bundles
The Milk Bar Sampler Highlights Best-Selling Milk Bar Treats
Trend Themes
1. Branded Dessert Bundles - Opportunity for restaurants to create branded dessert bundles as a way to reach customers, especially during times of social distancing and temporary closures.
2. Convenient At-home Baking Kits - The rise of convenient at-home baking kits as a response to increased home cooking and baking during periods of lockdown and social distancing.
3. Collectible Packaging - Growing interest in collectible packaging as a way to enhance the overall consumer experience and create a sense of exclusivity.
Industry Implications
1. Restaurant Industry - Restaurants can take advantage of the trend by offering branded dessert bundles to generate additional revenue and maintain customer engagement during challenging times.
2. Food Delivery Services - Food delivery services can partner with restaurants to offer exclusive dessert bundles as part of their menu options, providing more variety and convenience to customers.
3. Packaging Industry - The packaging industry has an opportunity to design and produce unique and collectible packaging solutions that can be used by restaurants and other food brands to enhance their products and customer appeal.