Michelle Mccallum for Grazia Italy August 2012 brings urban chic fashions to the streets of New York City just in time for Fashion Week. With all the favorite styles of the upcoming Autumn season, the August 2012 editorial does an amazing job of encompassing the upcoming styles and incorporating some bold new looks for you to try yourself (without being too over the top).
Whether you're looking to incorporate a new blazer style or a new eyebrow style (see: emerald green eyebrow bling), the editorial has a range of awesome looks that almost anyone can pull off. The urban chic looks play on the best of the upcoming season and styles that are a fantastic mix of classic and modern.
City-Centered Fashion
The Michelle Mccallum for Grazia Italy August 2012 Editorial is Urban Chic
Trend Themes
1. Urban-fashion Merchandising - Developing fashion lines and merchandising strategies in major cities to attract millennial customers looking for style and convenience
2. Street Style Influencer Marketing - Partnering with fashion influencers and bloggers to promote urban-inspired fashion through social media platforms
3. Sustainable Urban Fashion - Creating eco-friendly and ethically sourced urban fashion products for environmentally conscious consumers
Industry Implications
1. Fashion Retail - Innovating strategies and products to meet the emerging trends in urban fashion
2. Marketing and Advertising - Creating new marketing strategies for millennial consumers seeking style and convenience in the urban landscape
3. Sustainability - Pioneering innovative eco-friendly solutions for urban fashion products