Michael Jackson tributes are a dime a dozen right now. Everyone is doing something or saying something that tries to expresses their feelings at his loss. The MTV Video Music Awards are presenting a tribute to honor him, and the Michael Jackson MTV ad for it goes beyond anything words can say.
The Michael Jackson MTV ad is set on a busy New York street, a cab driver and his fare notice that a sparkly glove falls onto their windshield. Then another, and another, until the sky literally rains Michael Jackson gloves. It is a moving, and slightly humorous teaser for the tribute.
Check out the video for the ad itself.
Sparkly Tribute Commercials
Michael Jackson MTV Ad is a Humorous Teaser
Trend Themes
1. Michael Jackson Tribute - Disruptive innovation opportunity: Creating innovative memorial experiences that go beyond traditional methods of tribute.
2. Humorous Advertising - Disruptive innovation opportunity: Incorporating humor into advertising campaigns to captivate audiences and leave a lasting impression.
3. Interactive Marketing - Disruptive innovation opportunity: Utilizing interactive elements in marketing campaigns to engage consumers and create memorable experiences.
Industry Implications
1. Entertainment - Disruptive innovation opportunity: Developing new ways to engage audiences through immersive entertainment experiences that honor icons like Michael Jackson.
2. Advertising - Disruptive innovation opportunity: Embracing humor as a strategy to disrupt traditional advertising approaches and leave a lasting impact on consumers.
3. Marketing - Disruptive innovation opportunity: Exploring interactive marketing techniques that blur the boundaries between traditional advertising and consumer participation.