While the Peppermint Mocha reigns supreme in North America, over in Japan, Starbucks is serving up a new Merry Strawberry Cake Frappuccino for the holiday season.
The new Merry Strawberry Cake Frappuccino is exclusive to Starbucks Japan and officially made its debut on November 1st. According to the brand, the drink tastes much like a sweet strawberry shortcake and even includes a bit of cake in it. The drink starts with a small layer of sponge cake crumb, which is topped with a sweet strawberry sauce, and then finished with a sponge cake-flavored Frappuccino blend. The whole thing is then topped with whipped cream and some freeze-dried strawberries for a festive touch.
For those looking for something warmer, there's also the Merry Strawberry Cake Milk drink, which is described as a ""hot beverage with strawberry sauce and sponge cake-flavored milk."
Festive Sponge Cake Drinks
Starbucks Japan's Merry Strawberry Cake Frappuccino is Here for Winter
Trend Themes
1. Holiday-themed Beverages - Opportunity for other coffee chains to create their own festive drinks for the holiday season.
2. Innovative Flavor Combinations - Exploration of unique and unconventional flavor pairings to attract customers seeking novelty.
3. Inclusion of Food in Beverages - Bringing together the experience of eating and drinking by incorporating food components in beverages.
Industry Implications
1. Coffee Chains - Chance for coffee chains to capitalize on seasonal themes and create their own holiday-inspired beverages to cater to customer demand.
2. Food and Beverage - Opportunity for innovation in the food and beverage industry by exploring unconventional flavor combinations and incorporating food elements in drinks.
3. Cafes and Bakeries - Potential for cafes and bakeries to collaborate and create unique beverage and food pairings that combine the best of both worlds.