What happens when you give a Disney character the Lewis Carroll treatment? You get the Medicom Mad Hatter Mickey Mouse figure.
The Medicom Mad Hatter Mickey Mouse has the toy company giving the iconic character a literary makeover. However, this depiction is the Tim Burton/Johnny Depp version of the Hatter, not the 1951 Disney version or the original drawing styles from Carroll's book. The figure is decked out with orange hair, a heavily made-up face, a flamboyant suit and of course, the hat to truly complete the look. It's definitely one of the coolest Mickey Mouse makeovers I've ever seen that remains extremely faithful to what it's trying to depict.
Unfortunately, the Medicom Mad Hatter Mickey Mouse figure is sold out. But who knows? Maybe more of these types of hybrids will soon follow.
Disney Literary Crossovers
The Medicom Mad Hatter Mickey Mouse Gets the Lewis Carroll Treatment
Trend Themes
1. Literary Crossovers - Opportunity to create new merchandise that combines iconic characters with elements from classic literature.
2. Character Makeovers - Potential for toy companies to give iconic characters unique and unexpected visual transformations.
3. Hybrid Collectibles - Growing market for limited edition figures that merge multiple popular franchises.
Industry Implications
1. Toy Manufacturing - Chance to innovate by creating collectible toys that reimagine beloved characters in unconventional ways.
2. Entertainment Merchandise - Opportunity to develop and market crossover products that appeal to fans of different franchises.
3. Comic and Graphic Novel Publishing - Potential for creating comic book or graphic novel series that explore crossover stories between iconic characters and literary works.