Shrimp-Packed QSR Nuggets

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McDonald's Japan Puripuri Ebi Purio Come in Orders of Five

The McDonald's Japan Puripuri Ebi Purio are an upcoming menu item for patrons to try out as an alternative to the brand's signature McNuggets. The menu item features breaded, bite-sized nuggets that are packed with shrimp to give them a delicious and satisfying profile for seafood fans alike to appreciate. The shrimp nuggets are being promoted with a commercial featuring actress Sairi Ito alongside a mummy, werewolf and Frankenstein's monster to coincide with their release during the autumn season.

The McDonald's Japan Puripuri Ebi Purio come in five-piece orders and will make their formal debut starting September 20, 2023 but will only be around for a short time. The nuggets are priced at 260 yen and are expected to be right at home within the brand's existing menu items like the signature Filet-O-Fish.
Trend Themes
1. Shrimp-packed Nuggets - The McDonald's Japan Puripuri Ebi Purio introduce shrimp-packed nuggets as an alternative to McNuggets, offering a delicious and satisfying profile for seafood fans.
2. Limited-time Menu Item - The McDonald's Japan Puripuri Ebi Purio make a short-term debut, creating excitement and urgency among customers to try the shrimp nuggets before they're gone.
3. Seasonal Promotion - The McDonald's Japan Puripuri Ebi Purio are released during the autumn season, leveraging the seasonal theme to attract attention and align with customer preferences.
Industry Implications
1. Fast Food - The McDonald's Japan Puripuri Ebi Purio add a unique twist to the fast food industry by offering shrimp-packed nuggets, catering to seafood enthusiasts.
2. QSR (quick Service Restaurants) - The McDonald's Japan Puripuri Ebi Purio represent an innovative addition to the QSR industry, introducing limited-time, seasonal menu items to create buzz and drive customer engagement.
3. Food and Beverage - The McDonald's Japan Puripuri Ebi Purio tap into the food and beverage industry by capitalizing on the popularity of shrimp and seafood as a flavorful option for consumers.

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