Bejeweled Checkered Footwear

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Mattias Gollin Remixes the Vans Signature Slip-Ons with Jewels

Mattias Gollin works on a new variation of the classic Slip-On shoes by Vans as he adorns the familiar silhouette with sparkling jeweled accents. The shoes retain their canvas construction which all sits on top of the signature waffle outsole unit.

Gollin brings the classic design into a space that falls under a more luxurious definition without disrupting the checkerboard pattern throughout the upper. The double tonal finish is detailed with jewels throughout the heel unit and the upper of the shoe as every square of the print is accented with pearls. The shoes are set to release to the public and they will be optioned in three colorway variations: light pink, light blue, and black.
Trend Themes
1. Luxury Streetwear - Blending high-end materials with everyday designs bridges street culture with luxury fashion.
2. Embellished Footwear - Incorporating jeweled accents into casual shoes creates a niche for opulent daily wear.
3. Customizable Sneaker Aesthetics - Providing multiple colorway options for stylistic personalizations enhances consumer engagement.
Industry Implications
1. Footwear - The intersection of comfort and luxury offers new avenues for innovation in shoe designs.
2. Fashion - Jewels and embellishments on traditional products blur the lines between casualwear and high fashion.
3. Retail - Exclusive and limited releases with luxurious elements boost demand and create hype in retail markets.

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