The Matcho Suba AW12 collection will have women embracing their wild side in no time.
Interestingly, the ferocious elements in each look are reined in through elegant cuts and silhouettes. It is the abundance of different materials such as fur, leather and lace that creates these otherwise animalistic, textured ensembles.
Shot by fashion photographer Peter Coulson, the Matcho Suba AW12 collection, titled Bushfire, "is a journey of an individuals burnt soul. An individual who wants to move on, yet never forget what has happened," according to the designer. The different textures seen throughout the line act to bring out and inspire emotions, creating a connection with the wearer that is not often the directive of designers.
Primitively Poised Photography
The Matcho Suba AW12 Collection Inspires Wild Emotions
Trend Themes
1. Wild Emotion Fashion - Fashion lines that incorporate animalistic textures and primal designs with an elegant twist are disrupting the traditional fashion industry and inspiring a new niche.
2. Soulful Photography - Photographers who tell a story of emotion and inner turmoil through fashion lines like Matcho Suba's AW12 collection are creating a new trend in fashion photography and opening up opportunities for creating emotional connections with consumers.
3. Texture Fusion - The fusion of different materials like fur, leather, and lace in fashion design is creating a new trend, opening up disruptive opportunities to create unique and diverse pieces in the fashion industry.
Industry Implications
1. Fashion - The fashion industry has the chance to incorporate wild emotions and textures into their designs and photography to create unique pieces and a memorable connection with consumers.
2. Photography - Fashion photographers are opening up new possibilities for telling an emotional story through their photography and inspiring a new trend in fashion itself.
3. Textile and Materials - Creating new textures by combining diverse materials such as leather, fur, and lace can disrupt the conventional fashion and textile industry by creating new trendy designs and fashions.