Ukrainian model Viktoriya Sasonkina stars in a charming and rustic editorial for the Marie Claire Italia March 2012 issue that channels a rural America spirit with subtle additions such as American flag Converse shoes and a vintage teal Oldsmobile.
The shoot, officially titled 'A Girl's Life,' is set on a ranch and has a distinct Americana feel to it. The story was shot by photographer Jacques Olivar and styled by Elisabetta Massari. Looks include pastel-colored faux fur, snakeskin-infused white leather, loads of sequin detailing, a darling navy fascinator and several statements necklaces, all of which create a curious combination of high and low.
The Marie Claire Italia March 2012 issue has two covers: one featuring model Hannah Holman, and the second features model Cato van Ee.
Farmstead Americana Editorials
A Ranch-Set Marie Claire Italia March 2012 Shoot
Trend Themes
1. Rustic Fashion - There is an opportunity for designers to create a line of rustic-inspired fashion.
2. Farmstead Lifestyle - A potential market exists for businesses to create and market products that appeal to a farmstead-inspired lifestyle.
3. Vintage Americana - There may be a trend for vintage, Americana-inspired fashion and home decor.
Industry Implications
1. Fashion - Fashion brands can incorporate rustic Americana elements in their collections.
2. Home Decor - Home decor brands can create products that reflect a farmstead-inspired lifestyle.
3. Photography - Photographers can incorporate rustic Americana elements in their shoots to tap into this trend.