Nando’s is hosting its annual Mandela Day Dash on Thursday, July 18th. This event celebrates Nando’s South African roots and honors Mandela Day. During the event, visitors can bring any non-perishable food donation to their local Nando’s and receive a free quarter PERi-PERi chicken in return.
This initiative aims to support underserved communities by providing food donations. Canadians have the opportunity to contribute to a great cause while enjoying a delicious flame-grilled PERi-PERi chicken leg or breast. All non-perishable food donations will be given to local food banks in each region.
Nando’s is committed to creating a positive impact on the communities it serves. The initiative serves as a meaningful way to honor Nelson Mandela's legacy of giving back. The event is scheduled for Thursday, July 18th, from 11 am to 1 pm at Nando's locations in Canada.
Charitable Food Donation Initiatives
Nando's Mandela Day Dash Honors Underserved Communities
Trend Themes
1. Cause-related Marketing Campaigns - Businesses are engaging customers through initiatives that tie product benefits with charitable actions, enhancing brand loyalty.
2. Food Donation Programs - Local food donation drives organized by businesses help address food insecurity while fostering community involvement.
3. Community-engagement Events - Events celebrating cultural figures and promoting social causes can strengthen community bonds and create positive brand recognition.
Industry Implications
1. Food Service Industry - Restaurants are leveraging charitable initiatives to connect with customers on a deeper level and support local communities.
2. Non-profit Sector - Partnerships between businesses and non-profits are becoming increasingly common, creating synergistic benefits for both parties.
3. Event Planning Industry - Organizing community-focused events provides opportunities for businesses to engage with local audiences while promoting social good.