Plenty of previously material products have migrated to the online world, from newspapers to magazines to video, but the Magik Book is working to retain the allure and appeal of physical products. The new piece of hybrid technology turns physical product catalogs into immersive combined experiences, connecting with a tablet to synchronize the catalog with animations, graphics, and videos.
Magik Book is ideal for higher-end products that fall within the luxury category, including luxury vehicles, timepieces, jewelry, and more. For those types of goods, the experience of purchasing is almost as important as using the product itself. Magik Book amplifies the excitement around buying a product thanks to its futuristic combination of physical and digital content.
Smart Paper Catalogues
The 'Magik Book' Brings Paper Product Catalogs into the Digital Age
Trend Themes
1. Hybrid Product Experiences - The Magik Book demonstrates the trend of combining physical and digital content to create immersive product experiences.
2. Digitalization of Paper Catalogs - The Magik Book showcases the trend of transforming traditional paper product catalogs into interactive digital versions.
3. Enhancing Luxury Shopping - Magik Book caters to the trend of elevating the luxury shopping experience by integrating cutting-edge technology with high-end products.
Industry Implications
1. Automotive - Car manufacturers can adopt the Magik Book technology to provide potential customers with an engaging and interactive way to explore their luxury vehicle lineups.
2. Jewelry - Jewelry brands can utilize the Magik Book to showcase their high-end collections in a visually captivating and interactive manner, elevating the shopping experience for customers.
3. Watchmaking - Luxury watch brands can leverage the Magik Book to enhance their catalogs by incorporating animated visuals, videos, and other interactive elements, attracting watch enthusiasts and collectors.