My Magic Carpet Rugs revives shag rugs for a new generation with machine-washable shag rugs that are exceptionally easy to care for. Available in three sizes (3x5, 5x7 and round 6x6,) the rugs are waterproof, stain-resistant and easy to clean. The rugs are the right size to fit into washing machines and this helps to keep homes with families and pets as clean as possible by tackling bacteria that vacuums just can't handle. This low-maintenance home decor piece helps to address the fact that there are up to 200,000 bacteria per square inch living in most rugs in homes.
Monica Dallyn, a female entrepreneur and co-founder of My Magic Carpet, says "My rugs are stain-resistant, waterproof, child-proof and pet-proof. Even red wine can't stain my new white shag rugs."
Machine-Washable Shag Rugs
My Magic Carpet Rugs are Waterproof, Stain-Resistant & Easy to Clean
Trend Themes
1. Machine-washable Home Textiles - The trend of making household textiles machine-washable creates disruptive innovation opportunities for cleaning equipment, home appliances, and laundry detergents.
2. Stain-resistant Home Decor - The trend of designing stain-resistant items for the home decor market creates disruptive innovation opportunities for fabric and material suppliers, home decor brands, and cleaning product manufacturers.
3. Hygiene-focused Home Goods - The trend of producing hygiene-focused home goods creates disruptive innovation opportunities for personal care brands, smart home technology companies, and disinfectant manufacturers
Industry Implications
1. Home Textiles - The home textiles industry can capitalize on the trend of machine-washable shag rugs by incorporating new washing instructions and promoting them as low-maintenance home decor items.
2. Home Decor - The home decor industry can leverage the trend of stain-resistant home decor by using innovative materials and fabrics and promoting them as easy to clean and long-lasting products.
3. Cleaning Products - The cleaning products industry can take advantage of the trend of hygiene-focused home goods by developing new cleaning agents that are effective against bacteria and viruses, while being gentle on surfaces.