VERYRARE introduces its inaugural selection of apparel with the Lullaby collection made for the Spring/Summer 2021 season. The inspiration behind the pieces nods to the intersection between fashion, art, and culture. Raf Reyes, the designer behind the capsule explores his personal passions and infuses that into clothing.
The silhouettes bring the world of modern fashion closer to museum art. The capsule is made up of statement items such as crewnecks, long peak caps, and tees. In terms of the pieces that are not wearable, there are homeware items including candles. The pieces are complete with bold graphics including Reyes' signature collage design language that blends futuristic elements with a retro approach across the relaxed items.
Intersectional Inaugural Apparel Capsules
VERYRARE Launches the Lullaby Collection for SS21
Trend Themes
1. Intersectional Fashion - Combining fashion, art, and culture to create unique wearable art pieces.
2. Art-inspired Apparel Capsules - Creating collections that reflect the designer's personal passions and artwork for a unique fashion experience.
3. Bold Graphic Design Clothing - Using signature collage designs to create futuristic and retro clothing with a relaxed look.
Industry Implications
1. Fashion and Apparel Industry - Creating unique apparel collections that combine fashion with art and culture for a new shopping experience.
2. Home Decor and Design Industry - Expanding into homeware items such as candles to incorporate the designer's signature graphic designs into decor.
3. Museum and Art Industry - Partnering with museums or galleries to showcase fashion collections that bring modern fashion closer to museum art.