The Lover app, described as "a personal trainer for your sex life," is a newly launched sex therapy app. Unlike a traditional dating app, telehealth platform, or mobile workout program, Lover was created to build a more pleasurable sex life for partners. The app focuses on various aspects of your sexual life — including a person's intimacy issues, struggles to pleasure their partner, lack of libido, and more — through a highly focused long-term science-based program with guided exercises created by doctors.
Using the Lover app is simple. Users identify which areas of their sex life they which to improve and the platform will create a personalized plan to suit these needs. The 8-week program includes exercises, tips, and audio and video training from specialists to help users meet their goals.
Sex Therapy Apps
The Lover App Helps Users Build a More Pleasurable Sex Life
Trend Themes
1. Sex-therapy Apps - Developing sex therapy apps like Lover can be an avenue for telehealth platforms to focus on areas of a person’s sexual life that they wish to improve.
2. Personalized Programs - Using the highly focused long-term science-based program format of Lover can improve user experience on other platforms with high engagement, such as fitness tracking apps.
3. Guided Exercises - The guided exercises and video training from specialists can be adapted for mental health therapy apps to increase accessibility and affordability of mental health care.
Industry Implications
1. Telehealth - Developing sex therapy apps like Lover can provide telehealth platforms the opportunity to expand their services to target individuals who seek to improve their intimacy and sexual life.
2. Mobile Apps - Lover has revolutionized the mobile app sector by creating personalized programs that provide a guided exercise approach for a highly engaging user experience.
3. Mental Health Care - The guided exercises and video training from specialists in Lover can be applied and adapted for other mental health therapy apps to augment user engagement and improve affordability of mental health care.