Lovemore is a new line that covers the basics of skincare with simple, 98% natural ingredients, including ones that pay tribute to creator Motsi Mabuse's African heritage. Vitamin-rich marula oil is present in the skincare solutions, along with healing jacaranda and richly moisturizing, anti-inflammatory mongongo oil.
The brand is introducing its plant-powered skincare to the world with staples like creams for day and night, as well as facial cleansers, serums and masks.
"Lovemore is skincare for women who might be in a stage where they want to improve their skin as it is right now. It was important for me to create a range for everyone," Mabuse revealed in an interview with Women's Health, "I also wanted to create a routine for people to enjoy just a few minutes with themselves."
African Botanical Skincare
Lovemore's Ageless Beauty Products Spotlight Potent African Ingredients
Trend Themes
1. Plant-powered Skincare - Lovemore's skincare line utilizes potent African botanical ingredients for effective and natural skincare solutions.
2. Natural Ingredient Focus - Lovemore prioritizes the use of 98% natural ingredients like marula oil, jacaranda, and mongongo oil to promote skin health.
3. Inclusive Skincare Range - Lovemore aims to cater to women at any stage of their skincare journey by offering a range of products for various needs.
Industry Implications
1. Skincare - The skincare industry can explore the use of potent African botanical ingredients to develop effective and natural skincare products.
2. Natural Beauty - The natural beauty industry can embrace the focus on using 98% natural ingredients to create skincare solutions that promote overall skin health.
3. Wellness - The wellness industry can promote the idea of self-care and encourage people to enjoy a few minutes with themselves through skincare routines.