Hong Kong-based fashion label ESPRIT has introduced two new retro-inspired collections: the Love Composite capsule, and the Color T-Shirts capsule. Both of these concise collections draw heavily from '80s-era designs.
As the name suggests, The Love Composite capsule offers pieces dedicated to celebrating love, whether it be in the form of family bonds, close friendships, or romantic endeavors. The two-piece capsule includes a branded hoodie and graphic t-shirt, both featuring the word "LOVE" printed on the back in a reflective font.
Meanwhile, the Color T-Shirts capsule focuses on ESPRIT's passion for evocative colors. The collection includes a range of four minimalist t-shirt designs. The names of the colors each shirt utilizes are printed on their fronts, while the ESPRIT logo is found on their backs.
Minimalist Love-Celebrating Apparel
ESPRIT Unveils New Capsules: Love Composite and Color T-Shirts
Trend Themes
1. Retro-inspired Fashion - Opportunity for fashion brands to introduce collections with designs inspired by past decades.
2. Celebrating Love Apparel - Disruptive innovation opportunity for fashion brands to introduce collections with love-focused designs.
3. Colorful Minimalism Fashion - Opportunity for fashion brands to introduce collections with minimalist designs and bright colors.
Industry Implications
1. Fashion Retail - Opportunity for fashion retailers to introduce new collections that cater to customers with a retro-inspired fashion sense, love-focused designs or a passion for colorful minimalism.
2. Graphic Design - Disruptive innovation opportunity for graphic designers to create reflective font prints on apparel.
3. Art and Design Education - Opportunity to create courses or workshops that focus on retro-inspired fashion, love-focused graphics or minimalist fashion design with bright colors.