Laîta pancakes are showcasing new packaging provided by Walki that will help to elevate the sustainable nature of the product. The brand is introducing paper-based secondary packaging that's fully recyclable and will thus adhere to the AGEC law in France that will see single-use plastics being banned. The Paysan Breton pancakes boast an individually packed profile that comes in bundles of six and will utilize the secondary packaging to maximize visual appeal.
Business Development Manager at Walki Marie Barge commented on the Laîta pancakes packaging saying, "You need to find the right balance between paper quality, one that offers an excellent print finishing and the right packaging performance, but is not too thick which might compromise runnability. Making the switch from a paper/plastic complex to paper should not compromise productivity per minute as production efficiency is of course essential."
Paper-Made Pancake Packaging
Laîta Pancakes Now Come in Packaging from Walki
Trend Themes
1. Eco-friendly Packaging Solutions - The shift to fully recyclable paper-based packaging for food products represents a significant move towards environmental sustainability.
2. Law-driven Packaging Innovations - Compliance with regulations like France's AGEC law is driving innovation in high-quality, sustainable packaging.
3. Visual Appeal in Sustainable Packaging - Using recyclable materials while maintaining aesthetic appeal highlights the importance of design in eco-friendly packaging solutions.
Industry Implications
1. Food Packaging - The food packaging industry is evolving to prioritize sustainability and compliance with environmental regulations.
2. Printing and Coating - Innovations in printing and coating are crucial for developing paper-based packaging that meets functional and aesthetic requirements.
3. Recycling and Waste Management - Growing demand for recyclable packaging materials is reinforcing the importance of advancements in recycling and waste management industries.