La Michoacana, the Mexican paletas brand, recently expanded its portfolio with the introduction of three new vegan paletas made from coconut cream, coconut, real fruit chunks, and sugar. The frozen desserts include Coconut & Strawberries ‘N Cream, Piña Colada, and Horchata with Strawberries.
"We want consumers to enjoy an authentic paleteria experience, so we have crafted products keeping dietary needs top of mind," La Michoacana Marketing Manager Martha Gonzalez said. As more consumers worldwide opt to follow a plant-based diet, we can expect brands to adapt their offerings to meet this need.
The new La Michoacana products can be found in retailers across Mexica, including Costco, Albertsons, Circle K, Kroger, Safeway, Save Mart, and Walmart, among others.
Coconut Cream-Based Paletas
La Michoacana Debuted Three New Dairy-Free Ice Cream Bars
Trend Themes
1. Dairy-free Desserts - The growing trend of plant-based diets presents an opportunity for businesses to innovate with dairy-free desserts using coconut cream or other alternative ingredients.
2. Authenticity in Dairy-free Cuisine - The desire for an authentic food experience, even in dairy-free cuisine, is an opportunity for brands to make dairy-free desserts that capture the essence of traditional recipes.
3. Expansion of Vegan Offerings - As more consumers adopt vegan diets, there is potential for brands to expand their vegan offerings, including in the frozen desserts space.
Industry Implications
1. Frozen Desserts - The introduction of new dairy-free frozen dessert products highlights the need for innovation in the frozen desserts industry to meet the demands of plant-based consumers.
2. Grocery Retail - Retailers can capitalize on the growing trend of plant-based diets by offering a wider range of dairy-free products like the new La Michoacana paletas in stores.
3. Foodservice - Foodservice industry players can create dairy-free dessert options that offer an authentic and enjoyable food experience for customers following plant-based diets.