Clothing brand K-WAY released its Spring and Summer 2018 line of clothing for kids that is both sporty and fun.
The line features colors such as highlighter yellow, forest green, lemon yellow, bubblegum pink, cherry red and royal blue. The collection is made up of jackets, running shorts, t-shirts and hats, with the occasional print mixed in. This line mixes sportswear with everyday clothing for children, making them comfortable yet practical enough to wear at any time. Known for creating high-quality products, the brand offers luxury articles of clothing at a reasonable price.
Designed to help transition between seasons, this new fresh line by K-WAY has multiple options with sizes to accommodate young toddlers and high schoolers alike.
Bright Sporty Kids Clothes
K-WAY's Spring Clothing Line for Kids is Filled with Bold Colors
Trend Themes
1. Sporty Kidswear - The trend of mixing sportswear with everyday clothing for children creates opportunities for brands to offer versatile, comfortable and practical clothing options.
2. Bold Colours in Children's Fashion - The trend of featuring bold and vibrant colours in children's fashion allows for self-expression and exciting options that can appeal to kids and parents alike.
3. Transition Season Clothing - The trend of creating clothing lines that help transition between seasons offers innovation opportunities for brands to create more versatile products that can cater to changing weather conditions.
Industry Implications
1. Children's Clothing - The children's clothing industry can benefit from creating more versatile and practical clothing options that mix sportswear with everyday clothing for kids.
2. Fashion Retail - The fashion retail industry can capitalize on the trend of featuring bold and vibrant colours in children's fashion by offering exciting and unique options that can appeal to kids and parents.
3. Luxury Clothing - The luxury clothing industry can explore the trend of offering high-quality yet reasonably priced clothing options for children, like the K-WAY's Spring and Summer 2018 line, that can appeal to parents looking for luxury items at affordable prices.