The KUBORAUM Spring 2013 collection features a series of edgy eyewear looks that are showcased by a group of aging hipster models. Exuding an effortlessly cool air, the models pose in studio as they sport the accessory label's timeless spectacle designs.
Merging retro shapes with futuristic design details, the KUBORAUM Spring 2013 collection embraces edgy eyewear looks that are sure to turn heads when worn. The label's latest collection is showcased in a bold image series that features middle aged models who boast unique looks and a youthful sense of spirit.
This chic collection catalog features raw portrait close-ups that assign different glasses styles to different personalities. Matching models' signature sense of style, these streamlined spectacles epitomize eccentric elegance.
Aged Hipster Eyewear Ads
The KUBORAUM Spring 2013 Collection Transcends Generations
Trend Themes
1. Aging Hipster Fashion - Opportunity for fashion brands to create unique and stylish designs that cater to the growing market of aging hipsters.
2. Edgy Eyewear - Potential for eyewear companies to push the boundaries of design by incorporating retro shapes with futuristic elements.
3. Youthful Spirit in Middle Age - Opportunity for brands to target middle-aged consumers by showcasing their youthful and spirited side through marketing campaigns.
Industry Implications
1. Fashion - Fashion brands can tap into the aging hipster market by offering unique and stylish designs.
2. Eyewear - Eyewear companies can disrupt the industry by pushing the boundaries of design and incorporating edgy elements.
3. Marketing - Brands can leverage the concept of youthful spirit in middle age to target and engage middle-aged consumers in their marketing campaigns.