Customizable Stand Mixers

A New Online Tool Helps to Create Custom KitchenAid Stand Mixers

Over the years, the iconic KitchenAid Stand Mixer has been introduced in a wide range of colors and styles, and now people have the chance to create a unique appliance of their own with a new online tool. The Stand Mixer customization tool is available in the United States and offers 30 different colors to choose from, plus 14 different bowl options, more than 10 attachments, as well as custom engraving and trim band options.

Some of the striking options available include KitchenAid Stand Mixers in shades like Blue Velvet and Pistachio, and 2019's new 5 Quart Ceramic Bowls like the White Mermaid Lace, Confetti Sprinkle and Great Valley styles. Knowing that many people will want to commemorate special occasions and create special gifts, up to 24 characters can be engraved on the trim band.
Trend Themes
1. Customizable Appliances - The rise of online customization tools allows consumers to personalize their appliances to fit their unique preferences.
2. Colorful Kitchen Gadgets - The availability of a wide range of color options for kitchen gadgets creates an opportunity for consumers to express their individuality and style in the kitchen.
3. Personalized Gift Options - Engraving and customization features on appliances provide a unique opportunity for consumers to create personalized gifts for special occasions.
Industry Implications
1. Kitchen Appliance Manufacturing - Manufacturers in the kitchen appliance industry can leverage the trend of customizable appliances to differentiate their offerings in the market and cater to consumers' desire for personalized products.
2. E-commerce Platforms - Online retailers and e-commerce platforms can capitalize on the trend of personalized gift options by offering customization tools and options for consumers to create unique and meaningful presents.
3. Home Decor and Gift Retail - Retailers specializing in home decor and gifts can expand their product offerings by partnering with appliance manufacturers to offer personalized and custom-engraved appliances as unique gift options for consumers.

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