What's better than beauty products approved by your favorite A-listers and rockstars? Well that would be celebrity-approved beauty products that give to a good cause. The Kiehl Toning Mist Line had several well known names design the labels for the product including Pharrell Williams, Julianne Moore, pro surfer Malia Jones and artist Jeff Koons.
The Kiehl Toning Mist is a product that contains antioxidants and aloe vera, which help reverse the damaging affects that the sun's rays have on our skin. It will be released in stores this April, just in time for Earth Day, and will be sold for $26 a bottle in the hopes that it will raise $200,000 towards protecting the rain forests.
Charitable Celeb Cosmetics
The Kiehl Toning Mist Gets Help From Some Familiar Faces
Trend Themes
1. Celebrity-powered Philanthropy - The trend of celebrity-endorsed products that contribute to charitable causes is an opportunity for disruptive innovation in the beauty industry.
2. Collaborative Design - The trend of inviting well-known personalities to design product labels presents an opportunity for disruptive innovation in the cosmetics industry.
3. Sustainable Skincare - The trend of eco-friendly skincare products, like the Kiehl Toning Mist, creates an opportunity for disruptive innovation in the beauty industry.
Industry Implications
1. Beauty and Cosmetics - The beauty industry can leverage celebrity endorsements and charitable partnerships to drive brand awareness and social impact.
2. Art and Design - The collaboration between Kiehl and renowned artists like Jeff Koons showcases the potential for disruptive innovation in the art and design industry.
3. Environmental Conservation - The Kiehl Toning Mist's commitment to raising funds for protecting rainforests opens up opportunities for disruptive innovation in the field of environmental conservation.