KFC is once again toying with the idea of adding tenders to its menu with the launch of new KFC Tenders in select markets. At the same time, the brand is also testing out new Comeback Sauce.
The new KFC Tenders consist of juicy strips of chicken breast meat double hand-breaded with KFC’s Original Recipe (the brand's secret blend of herbs and spices) and then fried until crispy and golden brown. This same recipe was originally tested in Cincinnati, Ohio last year, but not with the new sauce. This time around, the KFC Tenders are also being tested with a new Comeback Sauce, which is a creamy, zesty, and peppery condiment that is specially designed to pair with the brand's signature fried chicken.
The new KFC Tenders and Comeback Sauce are currently being tested at select locations in Florida, Massachusetts, New Hampshire, and Rhode Island for a limited time.
Secret Recipe Chicken Tenders
KFC is Testing New KFC Tenders with Comeback Sauce
Trend Themes
1. Revamped Chicken-based Snacks - Testing new KFC Tenders introduces innovative variations to classic chicken snacks, targeting evolving consumer preferences.
2. Signature Sauce Innovations - The new Comeback Sauce exemplifies the potential of unique condiment offerings to enhance traditional fast food items.
3. Localized Market Testing - Selective market trials of new products like KFC Tenders allow brands to fine-tune offerings based on regional consumer feedback.
Industry Implications
1. Fast Food - Incorporating diversified menu items such as KFC Tenders allows fast food chains to stay competitive and cater to diverse taste preferences.
2. Condiment Production - Creating exclusive sauces like KFC's Comeback Sauce introduces opportunities for specialty condiments to gain popularity alongside main menu items.
3. Food Innovation - The development and testing of enhanced products like double hand-breaded chicken tenders reflect ongoing trends in culinary innovation and consumer appeal.