Just in time for New York Fashion Week, celebrity siblings Kylie and Kendall Jenner have opened up their very own Kendall + Kylie Pop-Up Shop. With everyone from Justin Bieber to Kanye West opening up temporary retail locations, the new store gives fans a unique opportunity to get their hands on some Jenner-designed pieces.
The Kendall + Kylie Pop-Up Shop will be located on Washington Street, right in the middle of all the New York Fashion Week action. While details about exactly what the pop-up shop will sell are scarce, it is likely that fans will be able to scoop up some of the fashion-froward pieces from the Kendall + Kylie fall 2016 line. This collection includes everything from shoes to backpacks, making it the perfect choice for back-to-school shopping.
Socialite Sibling Pop-Ups
The Kendall + Kylie Pop-Up Shop Features the Fall 2016 Lineup
Trend Themes
1. Pop-up Shop - The rise of pop-up shops provides an opportunity for brands to create unique, limited-time shopping experiences for their customers.
2. Celebrity Fashion Lines - The success of Kendall + Kylie's pop-up shop demonstrates the popularity and profitability of celebrity-designed fashion lines.
3. Fashion Week Retail - Temporary retail locations during Fashion Week offer a prime opportunity for brands to capitalize on the hype and excitement of the event.
Industry Implications
1. Retail - Retailers can explore the potential of pop-up shops as a channel to boost sales and engage with customers in unique ways.
2. Fashion - Fashion brands and designers can consider partnering with celebrities to create fashion lines and capitalize on their fan base.
3. Event Planning - Event planners can work with brands to create temporary retail locations during major events like Fashion Week, attracting both locals and visitors.