The Kanye Wes Tumblr blog has been taking some of the lyrics of rap superstar Kanye West and pairing them with photographs from some of Wes Anderson's popular blockbusters. The end result is some rather witty memes that have many double meanings.
The Tumblr sites features movie stills from some of Wes Anderson's films such as The Royal Tenenbaums, Moonrise Kingdom, Fantastic Mr. Fox, The Life Aquatic and many others. Each movie still has corresponding lyrics from some of Kanye West's songs or in some cases vice versa; where images of Kanye are used and quotes or lines from Wes Anderson's films are written over top.
This collaboration is entirely accidental and the play on words is what makes the Kanye Wes Tumblr that much funnier.
Movie Referencing Rap Memes
The Kanye Wes Blog Uses Wes Anderson Movies Paired with West's Lyrics
Trend Themes
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Industry Implications
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3. Social Media Marketing - Utilizing humorous memes that combine popular culture references to engage and entertain audiences.