To improve community access to quick, convenient shopping, Just Eat and Co-op have partnered to start an on-demand delivery partnership. Customers will be able to use the Just Eat app and website to order things from Co-op for delivery in as little as 30 minutes, thanks to the partnership. Consumers will also get access to Co-op-exclusive items and well-known brands, deals, and promotions. The delivery will then be handled by Just Eat using its expanding network of couriers in the UK.
"Co-op stores are well placed in local communities to provide quick, easy and convenient home deliveries – whether a full shop or last-minute top-ups. We are committed to exploring new and innovative ways to increase access to our products and services and, with our members and customers leading busy lives, ease, speed and convenience is a cornerstone of our approach," said Chris Conway, e-commerce director at Co-op.
On-Demand Convienience Shopping
Just Eat and Co-op Launch a UK-Based On-Demand Delivery Service
Trend Themes
1. On-demand Delivery Partnership - The trend of forming partnerships between different companies to offer on-demand delivery services creates an opportunity for disruptive innovation in the logistics industry.
2. Quick & Convenient Shopping - The trend of providing quick and convenient shopping experiences for busy consumers creates an opportunity for disruptive innovation in the retail industry.
3. App-based Ordering - The trend of offering app-based ordering systems creates an opportunity for disruptive innovation in the digital technology industry.
Industry Implications
1. Logistics Industry - The logistics industry can benefit from on-demand delivery partnerships, potentially disrupting traditional supply chain models.
2. Retail Industry - The retail industry can benefit from offering quick and convenient shopping experiences to attract busy consumers, potentially disrupting traditional brick-and-mortar retail models.
3. Digital Technology Industry - The digital technology industry can benefit from developing app-based ordering systems to improve the convenience of shopping experiences, potentially disrupting traditional retail models.