Jimmy John's Picklewich is the brand's latest addition to its menu that's crafted with pickles in the spotlight to provide consumers with a decidedly sour option to try out this fall. The sandwich comes in two options including the Vito Picklewich and the Turkey Picklewich, which both see the brea swapped out for pickles to give them each an unexpectedly tangy and sour flavor profile.
The Vito Picklewich is crafted as an updated take on the brand's original Vito sandwich, and boasts salami, capocollo, provolone, lettuce, tomato, onion, oil, vinegar and oregano basil seasoning. The Turkey Picklewich, however, has turkey, provolone, lettuce and tomato for a simpler flavor profile.
Jimmy John's Picklewich is arriving alongside the return of the Pickle Jimmy Chips to complement the menu items.
Pickle-Made Sandwiches
Jimmy John's Picklewich Comes in Two Options
Trend Themes
1. Pickle-based Innovation - Jimmy John's Picklewich redefines traditional sandwich construction by incorporating pickles as the primary 'bread' component, creating an entirely new culinary experience.
2. Sour Flavor Profile - The focus on a tangy and sour flavor for the Picklewich offers a distinct and bold taste option that stands out in the competitive fast-food market.
3. Alternative Sandwich Bases - Replacing conventional bread with pickles in sandwiches captures the growing consumer interest in low-carb and unique eating experiences.
Industry Implications
1. Fast-food Industry - Innovations like the Picklewich present opportunities for fast-food chains to experiment with unconventional ingredients to attract new customers.
2. Health-conscious Food Industry - The Picklewich caters to health-conscious consumers looking for low-carb alternatives to traditional sandwich offerings.
3. Gourmet Ingredient Suppliers - Suppliers of premium pickles and sour flavorings stand to benefit as demand increases from restaurants seeking unique ingredients for their menus.