Every year H&M collaborates and releases a collection with a high-end designer, and this year, the fast fashion brand will be partnering with Moschino in a line that was teased on Instagram by Jeremy Scott and Gigi Hadid.
The Italian fashion house boasts a bold and eye-catching aesthetic that's sure to offer the average consumer something a little more audacious than they're used to. While details surrounding this partnership are sill limited, Scott took to Instagram to flaunt one piece from the line modelled on Gigi Hadid. The fun snap shows the supermodel wearing a boldly printed suit that's stamped with a reflective CD print.
This collaborative line is set to hit stores on November 8th.
Designer-Branded Fast Fashions
Jeremy Scott and Gigi Hadid are Promoting Moschino and H&M's Line
Trend Themes
1. Designer-branded Fast Fashions - The rise of designer-branded fast fashions creates opportunities for high-end designers to experiment with new styles and materials while expanding their reach to the mass market.
2. Collaborative Fast Fashion - Collaborations between fast fashion brands and high-end designers create new opportunities for both parties to reach a wider audience and experiment with new styles and materials.
3. Social Media Teasers - Promotion of upcoming fashion collaborations on social media creates buzz and excitement around the release, making it a key marketing strategy for designers and brands.
Industry Implications
1. Fast Fashion - Fast fashion brands can leverage collaborations with high-end designers to expand their product offerings and reach new audiences while allowing designers to experiment with new materials and designs.
2. High-end Fashion - High-end fashion brands can expand their reach to a wider audience by partnering with fast fashion brands and leveraging their distribution channels while experimenting with new materials and designs.
3. Social Media Marketing - Social media platforms offer fashion brands and designers a unique opportunity to promote their collaborations and generate buzz among their followers and potential customers.