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Peachy Baby Food Debuted a Jasmine Rice Porridge for Growing Infants

Peachy Baby Food offers a Jasmine rice porridge product that is designed as a starter food for infants aged six months and older. The porridge is made with organic Jasmine rice and incorporates an innovative wet process to include fructooligosaccharide (FOS), a dietary fiber that aids in healthy excretion. Additionally, the product is fortified with iron and a blend of 15 vitamins and minerals to support the nutritional needs of growing babies. The porridge is free from dairy ingredients and preservatives, aligning with Peachy’s commitment to natural, wholesome baby food. The texture of the porridge is crafted to resemble homemade "Khao Tun" style rice porridge, offering a familiar and comforting meal for little ones.

The Jasmine rice porridge from Peachy Baby Food is priced at 125.00 Thai Baht for a package containing five sachets, each weighing 20 grams1. The product is readily available for purchase through Peachy Baby Food’s official website. Additionally, the porridge can be found on various online marketplaces, providing consumers with multiple platforms to obtain this nutritious baby food option.
Trend Themes
1. Organic Baby Food - Exploring innovative ways to incorporate dietary fibers and essential nutrients in organic baby food products can drive consumer appeal and address nutritional needs.
2. Texture Innovation - Developing textures that mimic homemade traditional meals can create a sense of familiarity and comfort for young consumers, enhancing the overall eating experience.
3. Direct-to-consumer Distribution - Utilizing multiple online marketplaces for the distribution of baby food products can enhance accessibility and convenience for customers seeking nutritious options for infants.
Industry Implications
1. Baby Food Manufacturing - Innovating the production processes of baby food manufacturing to include fibers, essential nutrients, and unique textures can revolutionize the market and cater to health-conscious parents.
2. Organic Food Industry - Leveraging the demand for organic and natural ingredients in baby food products can present opportunities for growth and differentiation within the organic food industry.
3. E-commerce Platforms - Expanding the presence of baby food products on various e-commerce platforms can disrupt traditional retail channels, offering a direct-to-consumer approach for brands targeting new parents.

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