The traditional geisha look has been given a ghetto fabulous makeover in the Jalouse March 2013 editorial. Although the makeup, hair and fashion is all distinctively influenced by the Japanese culture, the way in which they have been modernized gives them a superficial glamor that is certainly not in line with the art of seduction.
The Jalouse March 2013 editorial was shot by photographer Erwin Olaf. Outfitted by stylist Jennifer Eymere, model Yumi Lambert showcases a futuristic Eastern wardrobe filled with metallic socks, chunky jewelry and vibrant tights from the likes of Nina Ricci, Lanvin and Costume National. Nevertheless, it is makeup artist Eny Whitehead and hairstylist Cyril Laloue who steal the show with slick updos and an artistic face.
Pop Geisha Editorials
The Jalouse March 2013 Photoshoot Stars a Ghetto Fabulous Yumi Lambert
Trend Themes
1. Modernized Geisha Fashion - The Jalouse March 2013 editorial showcases a new take on traditional geisha fashion, creating disruptive innovation opportunities in the fashion industry.
2. Futuristic Eastern Wardrobe - The editorial highlights a trend of incorporating metallic socks, chunky jewelry, and vibrant tights into Eastern-inspired fashion, offering opportunities for disruption in the retail industry.
3. Superficial Glamor - The glamorized geisha look in the Jalouse editorial reflects a trend of superficial beauty standards, presenting opportunities for disruption in the beauty and cosmetics industry.
Industry Implications
1. Fashion - The modernized geisha fashion in the Jalouse March 2013 editorial presents disruption opportunities for fashion designers and retailers.
2. Retail - The trend of incorporating futuristic elements into Eastern-inspired fashion offers disruptive innovation opportunities for retailers looking to attract customers with unique offerings.
3. Beauty and Cosmetics - The superficial glamor trend depicted in the Jalouse March 2013 editorial creates disruption opportunities for beauty and cosmetic brands to redefine beauty standards.