This Jalouse June 2013 editorial may have been inspired by Harmony Korine's latest flick 'Spring Breakers,' but it is definitely much more tame and fashion-forward than its beer-chugging predecessor.
Shot by photographer Charlie Engman, the shoot features models Antonina Vasylchenko, Victoria Tuaz and Valeriya Melnik as they enjoy a day on the beach sunning, reading magazines and even making faux bikinis out of watermelon slices. Styled by Jennifer Eyemere, the Jalouse June 2013 series features adorable pieces like a yellow checkered cover-up, pastel blue bikinis and floral-printed rompers. The girls finish off their look with a tight bun on top of their heads and a dash of light make up.
Cast in a fun, carefree and playful atmosphere, the Jalouse June 2013 editorial is a perfect collection of photos representing what summer is all about.
Playful Beach Day Shoots
The Jalouse June 2013 Editorial Features Watermelon Bikinis
Trend Themes
1. Watermelon-inspired Fashion - Designing unique fashion swimsuits with watermelon-inspired themes can be a new trend for designers to explore.
2. Colorful Resort Wear - Creating vibrant and colorful resort wear can be a new trend for fashion houses to consider in their collections.
3. Playful Beach Accessories - Incorporating fun and playful beach accessories such as oversized beach towels, bold beach bags, and beaded jewelry can be the next big trend in beachwear fashion.
Industry Implications
1. Fashion Industry - Fashion designers can explore creating beachwear that is more playful, colorful, and inspired by objects such as watermelons.
2. Swimwear Industry - Swimwear companies can expand their offerings by incorporating more playful and unique designs inspired by fruits like watermelon or other natural themes.
3. Accessories Industry - The accessories industry could explore incorporating more bold and playful beach bags, oversized beach towels, and beaded jewelry to complement unique designs in beachwear.