It took three years to develop 'Interrogation'--an exciting multi-linear interactive viewing experience supported by CBC All Access and based on a true crime case. The audience is encouraged to help solve the case of a woman who was brutally murdered in her own home. The progression of the storyline is evidence-based. That is, audience members need to find the evidence in episodes.
Each episode of 'Interrogation' is named after a major player in the investigation or a family member. The key individual offers their perspective about what took place, which is "always subjective if not downright biased." Audience members, who are essentially the detectives, can view episodes in any order to derive the information that they need to 'solve' the case. The fictionalized non-linear true-crime drama also makes for a captivating interactive viewing experience as the narrative is inspired by real-life events.
At the end of the season finale, CBC All Access includes "end cards that explain what happened to many of the characters beyond where the 10 episodes took them."
Evidence-Based Interactive Viewing Experiences
CBC All Access' Interrogation is a Non-Linear Show
Trend Themes
1. Non-linear Interactive Viewing - Opportunity for streaming services to create multiple storylines that are viewable in any order, leading to a more immersive and personalized viewing experience.
2. Evidence-based Storytelling - Opportunity for content creators to incorporate factual information and evidence to create a more engaging and informative experience for audiences.
3. End Card Engagement - Opportunity for streaming services to provide additional information and closure to audiences through interactive end cards.
Industry Implications
1. Streaming - Streaming services have an opportunity to create more engaging and interactive viewing experiences, leading to increased subscriber retention and acquisition.
2. True Crime - True crime content creators can use evidence-based storytelling to provide a more accurate and informative account of real-life events.
3. Entertainment - The entertainment industry can use non-linear storytelling and interactive elements to create more immersive and personalized experiences for audiences.