Alleven’s Instant Perfector is an all-in-one product that does the duty of a concealer, foundation and skincare treatment with a swipe. This concentrated emulsion boasts a multi-benefit formula that corrects, protects, perfects and delivers long-lasting coverage that resists sweat, water and friction. Available in shades like Opal, Onyx and Obsidian, the Instant Perfector lives up to its name by offering immediate results and diminishing the appearance of spots, redness and microvessels.
Skinimalism has given rise to fresh-faced, pared-back beauty looks and consumers who are ruthless about simplifying their skincare routines to a few hard-working essentials without sacrificing benefits. This one-and-done, all-over formula for the face and body speaks to those who want to save time and simultaneously free up the space that would otherwise be taken up by multiple makeup and skincare products.
All-Over Sculpting Correctors
The Instant Perfector Corrects & Protects with a Lasting Formula
Trend Themes
1. Skinimalism - The rise of skinimalism has led to simplified skincare routines and the demand for multi-benefit products that save time and space.
2. All-in-one - Consumers are seeking all-in-one products that serve multiple functions, such as the Instant Perfector that combines concealer, foundation, and skincare treatment.
3. Long-lasting Coverage - The desire for long-lasting coverage that resists sweat, water, and friction is driving the demand for products like the Instant Perfector.
Industry Implications
1. Cosmetics - The cosmetics industry can benefit from the rise of skinimalism and the demand for multi-benefit products that simplify beauty routines.
2. Skincare - The skincare industry can tap into the trend of all-in-one products by offering innovative solutions that combine multiple functions.
3. Beauty - The beauty industry has opportunities to develop long-lasting coverage products that meet the needs of consumers looking for sweat, water, and friction-resistant formulas.