After gaining popularity for its 'Band' collection, the InBody Watch is the newest device being released by the InBody brand.
The watch uses sensors to report "Pulse Wave Velocity," which is an indicator that "helps people manage their health and risk of developing cardiovascular diseases." It is constantly monitoring the user's heart rate and body composition, while also providing fitness tracking features in the form of steps and distance traveled, calories burned, sleep tracking and activity tracking. The InBody Watch is ideal for individuals who must monitor their heart for health or personal reasons.
This smart fitness wearable is able to stand out from those similar to it with its focus on improving specific aspects of health, as opposed to a strict definition of fitness.
Body Composition Wearables
The InBody Watch Will Be Making Its Debut at CES 2017
Trend Themes
1. Health-focused Wearables - Wearable technology that improves specific aspects of health, like the InBody Watch, is gaining in popularity and offers opportunities for businesses to create customized devices for users with specific health concerns.
2. Advanced Fitness Tracking - The InBody Watch's ability to track body composition in addition to the standard fitness metrics presents an opportunity for businesses to develop wearables that offer more comprehensive tracking features.
3. Cardiovascular Health Monitors - The InBody Watch's unique Pulse Wave Velocity sensor offers opportunities for businesses to create wearables that monitor and manage cardiovascular health.
Industry Implications
1. Wearable Technology - The focus on health-oriented features in wearables presents an opportunity for companies to differentiate themselves and develop customized devices for specific health needs.
2. Fitness Tracking - The InBody Watch's advanced tracking capabilities in combination with heart health monitoring presents opportunities for businesses to create more comprehensive and personalized fitness tracking devices.
3. Healthcare Technology - Wearable technology that is designed to monitor specific health concerns, like cardiovascular health, presents an opportunity for healthcare companies to offer more personalized and efficient monitoring systems.