Tailgating Game Day Meals

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The IHOP Game Day Feasts and Bundles Come in Four Options

The IHOP Game Day Feasts and Bundles are being launched by the brand as a range of food options for consumers to pick up when getting ready to tailgate or simply enjoy the game from home.

Available for takeout and delivery only, the meals come in four options including the Breakfast Game Day Feast, Burger ‘n Chicken Game Day Feast, the Game Day Breakfast Beverage Bundle and the Game Day Lunch & Dinner Beverage Bundle. Each of the meal deals offers enough food to feed four or more thanks to the ample number of items contained in each one.

The IHOP Game Day Feasts and Bundles are being launched at participating locations nationwide for a limited time only for avid fans to pick up.
Trend Themes
1. Virtual Tailgating - Opportunity for restaurants and brands to offer tailgating meal bundles and kits for virtual game gatherings.
2. Customized Game Day Menus - Opportunity for restaurants to create customizable menus specifically for game day events.
3. Healthy Game Day Options - Opportunity for restaurants and brands to offer healthier options for individuals looking for healthier alternatives to traditional game day food.
Industry Implications
1. Food Service Industry - Opportunity for food service industry to create meal bundles and kits specifically for game day events.
2. Meal Delivery Services - Opportunity for meal delivery services to create specialized game day menus and delivery options.
3. Healthy Eating Industry - Opportunity for the healthy eating industry to offer healthier alternatives for traditional game day food.

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