The IFA 2019 conference was hosted this past September in Berlin and brought together an array of tech leaders, business innovators and designers from across the globe.
While visitors got a chance to experience leading and emerging products first-hand, exhibitors and designers could interact with real users, getting their honest feedback and product reactions on the spot.
Promoted in an immersive trailer that invites viewers to "deep dive into the future," the IFA 2019 conference is described as an event that combines insightful keynotes with the world's leading innovations in areas like smart homes, smart cities and more. The event is also called "a journey through technology" and aims to bring together consumers and thinkers from around the globe to make our world a more connected place.
Immersive Technology Summit Ads
The IFA 2019 Teaser Celebrates Innovations From Around the Globe
Trend Themes
1. Immersive Technology - Opportunity to create immersive experiences that engage users and offer a new way to interact with products.
2. Smart Homes - Opportunity to innovate and develop smart home technologies that enhance convenience, security, and energy efficiency.
3. Smart Cities - Opportunity to develop and implement innovative solutions that improve urban infrastructure and enhance the quality of life in cities.
Industry Implications
1. Technology - Disruptive innovation opportunities in developing immersive technologies, smart home devices, and smart city solutions.
2. Consumer Electronics - Disruptive innovation opportunities in creating innovative and connected home devices that enhance the everyday lives of consumers.
3. Design - Disruptive innovation opportunities in designing user-friendly and visually appealing products that incorporate immersive technology and enhance the overall user experience.