House of Matcha brings ceremonial-grade Japanese green tea to New York City and beyond. Shipped fresh from Kyota in airtight cans, this striking brand essentially encapsulates the founder's background in design and health. A designer-turned-trainer, Stephen Cheuk also harbored a deep passion for matcha tea and decided to take a turn at the industry himself.
The result was House of Matcha, which not only sells quality products, but also those with a modern twist. This twist is sure to speak to urban dwellers as much as those with an appreciation for tradition. What sets House of Matcha apart from its competitors -- there are many considering the current craze -- is the fact that it sources it directly from its native land. Three different matcha blends are available right now.
Ceremonial Green Tea Sets
House of Matcha Puts a Modern Twist on Traditional Japanese Tea Ritual
Trend Themes
1. Ceremonial-grade Japanese Green Tea - Disruptive innovation opportunity: Developing sustainable and eco-friendly packaging solutions to complement the premium quality of the tea.
2. Modern Twist on Traditional Tea Ceremony - Disruptive innovation opportunity: Creating immersive and technology-driven experiences that combine traditional tea rituals with modern aesthetics.
3. Direct Sourcing From Native Land - Disruptive innovation opportunity: Implementing blockchain technology to provide transparent and verifiable supply chain practices, ensuring traceability and authenticity.
Industry Implications
1. Beverage Packaging - Disruptive innovation opportunity: Developing sustainable and eco-friendly packaging solutions to meet the increasing demand for premium and eco-conscious beverage products.
2. Hospitality and Experiential Retail - Disruptive innovation opportunity: Collaborating with hotels, restaurants, and retailers to create immersive tea experiences that blend tradition and modernity, appealing to both local and international consumers.
3. Supply Chain and Blockchain Technology - Disruptive innovation opportunity: Implementing blockchain technology in the tea industry to enhance transparency, traceability, and trust among consumers, supporting fair trade practices and ensuring product authenticity.