Riding the wave of single-serve snacks, Hormel Natural Choice deli meats now come in convenient single-serve pouches.
With a growing number of consumers living alone or looking for small meals on the go, brands have been making an effort to pare down their portion sizes. Hormel is one of those brands making the shift to smaller sizes with the debut of its new single-serve deli meats. Consumers can now grab two-ounce pouches of Hormel Natural Choice deli meats in four different varieties: applewood-smoked turkey, oven-roasted turkey, honey ham, and cherrywood-smoked ham. As the brand explains, it received "feedback from consumers that smaller households sometimes struggle to get through the entire package of lunchmeat, so we wanted to provide a convenient option for them." In turn, the new single-serve pouches also help to address the issue of food waste.
Single-Serve Deli Meats
Hormel Natural Choice Deli Meats Now Come in Single-Serve Pouches
Trend Themes
1. Single-serve Snacks - Opportunity for brands to offer single-serve snacks to cater to consumers living alone or looking for small meals on the go.
2. Portion Control - Brands can explore portion control options to meet the needs of consumers who struggle to finish larger packages of food.
3. Reducing Food Waste - Innovation potential in developing packaging solutions that address the issue of food waste, such as single-serve pouches.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage brands to introduce single-serve options, targeting individuals living alone or seeking convenient on-the-go meals.
2. Packaging - Packaging industry can explore innovative solutions to reduce food waste, such as creating single-serve pouches for deli meats and other products.
3. E-commerce - E-commerce platforms can capitalize on the trend of single-serve snacks and promote them as easy, convenient options for individuals.