The Elder Statesman unveils its Holiday 2020 collection full of designs that referencing gaming culture whilst entertaining the concept of an alternate reality. The psychedelic approach draws inspiration from life simulations that games are able to create through the elements of skill, fate, and choice.
The clothing explores a series of games that exist throughout history, dating back to Snake and Ladders, which originated during the 2nd century AD from ancient India. The game of Pachisi is also referenced, which is a medieval Indian game that is traditionally played on a board made from cloth patchwork. Many of the designs are captivating but one of the most standout pieces is a light gray sweater adorned in graphics of ouija board, modeled by A$AP Nast in the lookbook.
Psychedelic Game-Inspired Fashion
The Elder Statesman Introduces Its Holiday 2020 Collection
Trend Themes
1. Psychedelic Fashion - Disruptive innovation opportunities lie in creating clothing that pushes the boundaries of traditional fashion with bold and vibrant designs inspired by gaming culture.
2. Gaming Culture Influence - Disruptive innovation opportunities can be found in incorporating elements of gaming culture into various industries, such as fashion and design.
3. Alternate Reality Concepts - Opportunities for disruptive innovation exist in exploring the concept of alternate realities and incorporating it into fashion and other industries.
Industry Implications
1. Fashion Industry - The fashion industry can explore disruptive innovation by integrating psychedelic and game-inspired designs into their collections, targeting a younger, gaming-savvy audience.
2. Design Industry - The design industry can embrace disruptive innovation by incorporating elements of gaming culture and alternate reality concepts into their product creations, such as furniture and home decor.
3. Gaming Industry - The gaming industry has the opportunity to collaborate with fashion brands to create virtual in-game fashion experiences, blurring the lines between virtual and physical fashion.