Humanizing Dogs

Canines Doing Chores

This calendar was recently published in the United Kingdom, and it’s causing quite a stir. The calendar features zany photographs of humanized canines doing everyday household chores.

From January to December, you will be looking at dogs plumbing toilets, sawing pipes, sweeping dusty floor, reading newspapers and tabloids while in the toilet, setting up curtains, showering, painting, and fixing the holes in the wall.

People who have seen the pictures of these funny pets reacted differently. One thought that it is a great stress reliever to see especially during this time of worldwide financial crisis, while someone mentioned that these animals are being exploited.
Trend Themes
1. Humanizing Pets - There is an opportunity for companies to create products and services that allow pet owners to humanize their pets in unique and entertaining ways.
2. Pet-based Calendar Trends - Creating calendars featuring pets engaging in human activities can be a disruptive innovation opportunity in the merchandise and pet industry.
3. Entertainment Through Pet Photography - Photographers and artists can explore the niche of pet photography that focuses on capturing animals in humorous and relatable human-like situations.
Industry Implications
1. Merchandise - The merchandise industry can capitalize on the trend of humanizing pets by designing and producing a range of humorous products and accessories for pet owners.
2. Pet Industry - The pet industry can benefit from the disruptive innovation opportunity of creating unique services and experiences that allow pet owners to engage their pets in human-like activities and chores.
3. Photography - Pet photographers can tap into the trend of humanizing pets by offering specialized pet photography services that capture animals in relatable human poses and activities.

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