The Hershey Solutions portal was launched in 2018 by the brand and will now offer retailers a way to accelerate the ordering process, while also enjoying perks for using the intuitive interface. Starting this summer, the portal will now offer retailers with the ability to place orders, which will help to increase their ability to stock the latest products from the brand. This will come as welcome news to retailers of all varieties seeking to offer consumers the latest offerings in a strategic manner.
Senior Manager, Sales Planning Convenience Store from The Hershey Co. Gwen Andrews spoke on the new update saying, "Our Hershey Solutions portal allows us to help thousands of retailers each day, providing them access to category management insights, merchandising, new product news and now online ordering. It is exciting to see Hershey Solutions continue to grow and there are even more profit-driving business tools that we’ll be rolling out in the near future. The online ordering capability is the first of many exciting additions to come."
Accelerated Product Access Portals
Hershey Solutions Allows Retailers to Speed Up Product Access
Trend Themes
1. Accelerated Product Access - The Hershey Solutions portal offers retailers a way to speed up the ordering process, improving efficiency and customer satisfaction.
2. Intuitive Interface - The portal's intuitive interface makes it easy for retailers to navigate and place orders, reducing the learning curve and increasing adoption.
3. Strategic Stocking - Retailers can now stock the latest products from Hershey, allowing them to offer consumers the most up-to-date offerings and stay competitive in the market.
Industry Implications
1. Retail - Retailers can utilize the Hershey Solutions portal to streamline their ordering process and maximize their product offerings.
2. Food and Beverage - The Hershey Solutions portal provides a convenient and efficient way for retailers in the food and beverage industry to access and order Hershey products.
3. E-commerce - The online ordering capability of the Hershey Solutions portal aligns with the growing trend of e-commerce, allowing retailers to seamlessly integrate online sales into their business strategy.