Hard Candy by Yan Rui, a designer and professor at the Central Academy of Fine Arts in Beijing, is a limited edition series of jewelry, paintings and silver objects that have been heavily influenced by such concepts as Eastern reincarnation as well as musical groups like Nine Inch Nails. Pulling from all sorts of different avenues, the line is creative and creepy.
Gothic in style, the pieces featured in the Hard Candy by Yan Rui may stem from a variety of influences but they complement each other beautifully. Inspired by all things scary, Rui reveals, "I loved Marilyn Manson and his dark world, Rammstein, Nine Inch Nails and their dark industrial atmospheres. Moreover, when I was a kid someone gave me a book of Brothers Grimm tales, so scary at that time but I loved it!"
Creepy Insect Accessories
Hard Candy by Yan Rui is Inspired by Scary Stories and Rockers
Trend Themes
1. Gothic Accessories - There is an opportunity for designers to create innovative accessories inspired by gothic culture and style, targeting consumers who appreciate unique and alternative jewelry.
2. Music-inspired Art - Music-inspired art presents an opportunity to merge different art forms, catering to music and art enthusiasts who appreciate combining their interests.
3. Insect Motifs - Incorporating insect motifs in fashion and accessories can open up new design possibilities for jewelry designers, targeting consumers who desire unique, edgy and unconventional products.
Industry Implications
1. Fashion - Fashion designers can explore incorporating gothic and insect motifs in their designs, offering unique options for fashion-forward and edgy consumers.
2. Art - Artists can experiment with combining music and art, drawing inspiration from their favorite artists' universe to create unique pieces of artwork.
3. Jewelry - Jewelry designers can integrate insect motifs and gothic inspiration into their creations, targeting consumers who appreciate unconventional, striking, and distinctive accessories.