The importance of breakfast is being celebrated with the opening of an interactive museum entitled The Hall of Breakfast.
Following in the footsteps of the incredibly popular Museum of Ice Cream, Museum of Candy and The Egg House, this breakfast-themed space features an engaging and highly instagrammable aesthetic. Both vivid and full of photo opportunities, The Hall of Breakfast offers guests a place to explore and play as it boasts 10 uniquely themed rooms. As its name suggests, each room in the Hall of Breakfast was inspired by a different breakfast food, like eggs, waffles or toast.
Some of the standout offerings in this pop-up include a giant, neon-clad fried egg and a giant bowl of cereal.
Interactive Breakfast-Themed Pop-Ups
The Hall of Breakfast Has Opened in Salt Lake City
Trend Themes
1. Interactive Food Museums - There is an opportunity for more interactive museums themed around food to open up.
2. Instagrammable Spaces - More businesses can create highly aesthetic spaces that cater to social media use.
3. Branded Pop-ups - More brands can create pop-up stores that provide a unique experience for their customers.
Industry Implications
1. Tourism and Hospitality - Hotels and tourism companies can partner with interactive food museums to offer something extra to their customers.
2. Food and Beverage - Food and beverage companies can sponsor or host their own interactive food-themed pop-ups.
3. Marketing and Advertising - Brands looking for innovative marketing opportunities can create an interactive pop-up store experience that is highly Instagrammable.