The new Spring 2021 collection be GUESS Originals boasts retro design language and nostalgic touches that are reminiscent of past eras. The seasonal collection is an ode to the 90s, delivering cuts that are still dominant in today's aesthetics as well. The vintage pieces are lightweight, made for easy layering as we ease into the warmer seasons.
This capsule features some accessory options as well. The selection of graphic tees are the standout pieces in the seasonal collection, including the iconic striped shirts. The rest of the collection features items such as pants, hoodies, crewneck sweaters made from terry cloth materials, chambray shirts, pocket tees, chino trousers, and denim jeans that have been stonewashed for a retro look.
Retro Spring Patterned Fashion
GUESS Originals Brings a Nostalgic Feel for Spring 2021
Trend Themes
1. Retro Fashion - There is an opportunity to create new lines of retro-inspired clothing and accessories to tap into the growing nostalgia trend.
2. Vintage Aesthetics - The demand for vintage pieces and styles is increasing, creating opportunities for secondhand and upcycling fashion businesses.
3. Layered Clothing - With consumers looking for versatile, lightweight clothing for layering, there is potential for breathable and comfortable new materials to disrupt the fashion industry.
Industry Implications
1. Fashion - The fashion industry has an opportunity to capitalize on the growing demand for retro and vintage styles by creating new lines and reimagining old ones.
2. Secondhand/retro Clothing - Secondhand and vintage clothing stores have the potential to capitalize on the growing demand for retro fashion and offer a more sustainable and unique approach to fashion.
3. Textiles - With the demand for versatile, layered clothing, there is an opportunity for textile companies to develop new, lightweight materials that are comfortable and breathable for all seasons.