Friendly's wants to give kids more options, which is why it has expanded its kids menu to include tasty new offerings like the Taco Pocket and Green Machine Salad.
Friendly's recently announced that it will be adding three new entrees to its kids menu. New entree options include the Taco Pocket, which consists of taco meat, Monterey jack cheese, cheddar cheese, diced tomatoes, shredded lettuce, sour cream, and tortilla strips, all folded up inside a grilled tortilla. Next up is the Green Machine Salad, which takes a bed of mixed greens, and tops it with diced tomatoes, sliced hard-boiled eggs, and creamy ranch dressing. Finally, there's the Chicken & Rice Garden, which is a big bowl filled with grilled chicken, rice pilaf, pineapple, broccoli, cauliflower, and carrots.
All of the new menu items are served with a drink and a signature Friendly’s ice cream sundae.
Kid-Friendly Salads
Friendly's Added a New Green Machine Salad to Its Kids Menu
Trend Themes
1. Kids Menu Innovation - Restaurants can explore introducing healthier and more diverse options to kids menus in order to cater to changing parental preferences.
2. Healthy Fast Food - The trend towards healthier fast food options could provide opportunities for companies to innovate with new products aimed at health-conscious families.
3. Convenient Eating - Offering meals that are packaged and served conveniently with added incentives such as a side and dessert, can increase convenience for busy families and provide opportunities for restaurant innovation.
Industry Implications
1. Fast Food - Fast food restaurants can capitalize on the trend of offering healthier options as parents become more conscious of the food choices for their children.
2. Ice Cream - Companies serving ice cream or desserts could look into partnering with restaurants to offer a bundled product for kids meals and expand their customer base.
3. Food Service Equipment - Providers of food service equipment can explore innovations that help restaurants streamline their kids menu preparation and presentation to cater to time-sensitive families.