The clean eating movement has augmented many consumers to prefer foods that are as natural and unprocessed as possible, which the Wild Thing Raw Granola cereal aims to offer as an option.
The Wild Thing Raw Granola is made using gluten-free ingredients to offer a nutrient-dense breakfast option to keep you full until lunch.
The branding for the Wild Thing Raw Granola cereal is kept quite minimal in order to reinforce the natural state of the product within. This speaks to a continuing shift towards minimalism in branding that requires users to interact with the product to learn more rather than simply allowing them to experience it from afar. The branding is the design work of Silje Forbes.
Nutrient-Dense Raw Cereal Branding
Wild Thing Raw Granola Cereal is Crafted with Fresh Ingredients
Trend Themes
1. Gluten-free Breakfast Options - There is a growing demand for breakfast options that are gluten-free and nutrient-dense.
2. Minimalist Branding - There is a shift towards minimalist branding, which requires users to interact with the product to learn more.
3. Clean Eating Movement - The clean eating movement has augmented consumers to prefer foods that are natural and unprocessed.
Industry Implications
1. Food and Beverage - There is an opportunity in the food and beverage industry to provide more gluten-free and nutrient-dense breakfast options.
2. Marketing and Advertising - The trend towards minimalist branding creates an opportunity in the marketing and advertising industry to develop unique and engaging branding strategies.
3. Health and Wellness - The clean eating movement presents an opportunity in the health and wellness industry to provide products that cater to this specific lifestyle.