Casually hip bottoms, like those featured in the Goldsign 2012 lookbook, are always welcome after a season of glittery party dresses and over-the-top frills. The premium denim label never fails to deliver when it comes to easy-to-wear, anytime-appropriate jeans and trousers.
Plus, if the Goldsign 2012 lookbook is any indication, the next season will see a marked decrease in uber-tight skinnies and a return to more roomy denim. The lookbook features a baggy dark jean, which looks chic and pulled-together with vibrant pumps and a color-blocked tank. The wide-leg flared pant is also back, but this time more refined in silhouette. A flared paisley print silk pant and muted lime green jeans continue the pajama daywear and colored denim trends, respectively, but on a more sophisticated note.
Laid-Back Denim Designs
Goldsign 2012 Lookbook is Full of Casually Chic Styles
Trend Themes
1. Casually Hip Bottoms - There is an opportunity to innovate and disrupt the fashion industry with the development of more comfortable and stylish bottoms that can be worn anytime and anywhere.
2. Decrease in Skinny Jeans - A potential disruptive innovation opportunity exists in the denim industry to create and market jeans with a more relaxed and roomy fit, moving away from the popular tight-fitting skinny jeans.
3. Refined Wide-leg Pants - There is potential for disruption in the fashion industry by offering wide-leg pants with a more refined and sophisticated silhouette, catering to consumers looking for comfortable yet stylish options.
Industry Implications
1. Fashion Industry - The fashion industry can explore disruptive innovations in comfortable and versatile bottom-wear, moving away from tight-fitting designs and introducing refined wide-leg pants.
2. Denim Industry - The denim industry has an opportunity to innovate by creating jeans with a more relaxed fit, catering to consumers who are seeking comfort and style in their everyday wear.
3. Apparel Industry - The apparel industry can tap into the trend of casually chic bottoms, offering comfortable yet fashionable options that can be worn in various settings.