Those who aren't familiar with the work of Scottish poet Robert Burns may not know that January 25 marks Burn Night in which fans celebrate his life and poetry. And what better way to do that than with a gold-coated haggis? A traditional Scottish dish, paired with quality scotch and bagpipe music and the party is all but a success.
Granted, a gold-coated haggis will run people a pretty penny. Ringing in at about $5700 each, it was created by the Macsween family. They share that it's made using "Highland Wagyu beef, raised on a Perthshire farm where all cattle has its own name; white summer truffle from France, considered ‘diamonds of the kitchen’ by chefs the world over; and black pepper (tellicherry) from India, which can only be grown at a latitude of 2,000-3,000 feet above sea level."
Gold-Coated Haggis
Macsween Helps Celebrate Late Scottish Poet Robert Burns with $5,700 Haggis
Trend Themes
1. Luxury Food - Creating high-end, luxury versions of traditional foods for special occasions.
2. Gourmet Experience - Offering unique gourmet experiences for food lovers with disposable income.
3. Cultural Celebration - Finding innovative ways to celebrate and honor cultural traditions through food and drink.
Industry Implications
1. Food and Beverage - Opportunities for high-end food and beverage companies to create unique and luxury experiences for special occasions.
2. Hospitality - Integrating cultural celebrations and unique food and beverage experiences into hospitality offerings.
3. Event Planning - Designing and planning culturally-inspired events centered around food and drink experiences.